Silver Queen

Marketing Content Coordinator

Location

LuLu's Gulf Shores

Type

Full Time

Lucy Buffett LuLu's is looking for Marketing Content Coordinator.

Summary:  Supports Marketing and Communication Director and Special Events Manager in marketing three locations and special events. Develops and implements marketing and advertising campaigns, analyzing advertising data, maintaining promotional materials inventory, planning meeting and special events, maintain databases, designing digital and in-house marketing materials. Conducts product research for special event supplies and vendors. 
 
Essential Duties & Responsibilities:
  • Responsible for maintaining a high standard of service efficiency and product quality that meets the expectations of LuLu’s
  • Displays high-level of knowledge regarding company products and events.  Able to communicate this information to crew members
  • Professionally represents the Marketing department and LuLu’s 
  • Ensures confidentiality standards are followed
  • Implements marketing and advertising campaigns by assembling and analyzing data and graphics
  • Prepares marketing and advertising objectives from strategies communicated by Marketing and Communications Manager
  • Organizes promotional materials and ensures distribution and set up is executed correctly and in a timely manner
  • Prepares marketing reports by collecting, analyzing, and summarizing sales data. Monitors campaigns by comparing and analyzing actual results with plans and expected outcomes. Removes/Re-evaluates marketing material that is stale or does not produce expected results
  • Manage social media by providing relevant content, organizing event coverage, and support day to day posting with live material
  • Keeps promotions materials ready be creating graphics, printing, and copy writing. Coordinates with public relations connections to spread campaign message
  • Updates job knowledge by participating in educational opportunities, reading trade publications, attending market college, keeping up with Google and social media updates
  • Implements special event campaigns through social media, print ad, in-house advertising, and advertorials. 
  • Maintains relationships through all three location managers, as well as, online and physical gift shops to create cohesive marketing strategies
  • Manages website with up to date, relevant content, photo gallery, news publications, and special events
  • Managers signage needs throughout all departments across three locations. Designs and implement such signage
  • Other duties in connection with organizational effectiveness as assigned by above supervisory staff
 
Additional Duties & Responsibilities:
  • Adheres to all company policies and procedures as established in the Employee Manual & by the department’s management
  • Participates in continuing education and training to further knowledge base and career potential
  • Cooperates with co-workers and management in an effort to continuously maintain organizational effectiveness 
  • Attends meetings and training sessions as designated
  • Complies with uniform standards (i.e. nametag and neat appearance)
Job Description: Marketing Content Coordinator 
 
  • Maintains regular availability, attendance and punctuality in accordance with weekly schedule & employment status
  • Demonstrates core values of the company
  • Other duties in connection with organizational effectiveness as assigned by above supervisory staff
 
Supervisory Responsibilities:  N/A
 
Customer Service: Provides exceptional customer service to co-workers, management staff and vendors. Looks for opportunities to exceed departmental expectations and offers assistance accordingly.  
 
Health & Safety: Adheres to all policies and procedures to prevent safety hazards and reports all hazards to supervisor in a timely manner.  Maintains personal hygiene and grooming standards.  Attends meetings and/or training sessions to stay current on health/safety issues.
 
Qualifications: To perform this job successfully, an individual must be able to perform each essential duty/responsibility satisfactorily.  The requirements listed below are representative of the knowledge, skill, and/or ability required.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

 
Education & Experience: High school diploma or GED equivalent.  Associates Degree or Bachelor’s degree in related field.  3 years’ or more work experience in marketing, advertising, graphic design, or social media promotion preferred.  Demonstrated competency in Microsoft Office software, with advanced level knowledge of Excel, Word, and Outlook.  Demonstrated experience with graphic design software, public relations communication, marketing and advertising campaigns, social media promotion and brand design and implementation or an equivalent combination of education & experience to successfully perform the essential functions of the job.  

 

Knowledge & Ability: Knowledge of marketing practices and ability to utilize computerized systems to complete such.  A high level of attention to detail is required.  Ability to organize and prioritize work tasks on an on-going basis.  Ability to compose accurate, grammatically sound and concise written messages, letters, documents and reports.  Ability to type a minimum of 37 words per minute.

 

Ability to maintain confidentiality of business-related information.  Ability to use clerical equipment including pc, fax machine, copier, printer, scanner, multi-line phone, etc.  Ability to operate a motorized vehicle and maintain a satisfactory driving record.

 
Communication & Other Skills:  Must possess a pleasant, courteous and cooperative demeanor.  Ability to speak clearly and understand written and oral instructions.  Demonstrates the ability to effectively communicate with diverse staff members, customers and vendors; via in-person, by phone, or written correspondence.  Ability to simplify complex ideas and processes. Displays exceptional customer service skills at all times.
 
 
Physical & Mental Demands:  The physical demands described here are representative of those that must be met by a staff member to successfully perform the essential functions of this job. Regular attendance is required.  Routine completion of tasks for periods up to 8 hours or longer includes: 
Work is sedentary in nature; occasional standing and bending.  Long periods of computer/keyboard use. Ability to push, pull, carry, and lift objects up to 20 pounds. Ability to work under stressful conditions; in a fast paced, environment, with regular deadlines.  Visual ability to distinguish color, distance & depth.  Ability to adjust visual focus and use peripheral vision. Business demand often requires long work hours.  Schedules require workers to work in addition to a traditional weekday schedule, weekends, evenings and holidays.  Work tasks may expose individuals to varying weather & temperature conditions (i.e. heat, cold, rain, wind, etc).  
 
 
Compensation: $20.00 - $30.00 per hour

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Company Website: lulubuffett.com

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